Privacy policy

How do we use your personal data?

Depending on how you interact with us or which of the Services you use, we may use personal data for the following purposes:

• Provision, customization, and improvement of the Services. We use your personal data to provide you with the Services. This includes, among other things, fulfilling our contract with you, processing your payments, executing your orders, storing your configurations and the items you are interested in, sending notifications related to your account, creating, maintaining, and otherwise managing your account, organizing shipping, facilitating returns and exchanges, enabling you to submit reviews, and creating a personalized shopping experience for you, for example by recommending products based on your purchases. This may also include using your personal data to better tailor and improve the Services.
• Marketing and advertising. We use your personal data for marketing and advertising purposes, for example to send marketing and promotional communications via email, SMS, or post, and to display online advertising for products or services relating to the Services or other websites, including based on items you have previously purchased or added to your cart, as well as other activities in connection with the Services.
• Security and fraud prevention. We use your personal data to authenticate your account, provide a secure payment and shopping experience, detect, investigate, or take action regarding possible fraudulent, illegal, unsafe, or malicious activities, protect public security, and ensure the security of our Services. If you choose to use the Services and register an account, you are responsible for safeguarding your account credentials. We strongly recommend that you do not share your username, password, or other access credentials with anyone.
• Communication with you. We use your personal data to provide you with customer support and effective Services, respond to your inquiries in a timely manner, and maintain our business relationship with you.
• Legal reasons. We use your personal data to comply with applicable law or respond to lawful process, including requests from law enforcement or regulatory authorities, to investigate or participate in civil investigations, potential or actual litigation, or other adversarial proceedings, and to investigate potential violations of our terms or policies or enforce our terms and policies.

How do we share personal data?

Under certain circumstances, we may disclose your personal data to third parties for legitimate purposes in accordance with this Privacy Policy. Such circumstances may include the following:

• With Shopify, these include vendors and other third parties who perform services on our behalf (e.g. IT management, payment processing, data analysis, customer support, cloud storage, fulfillment, and shipping).
• We share personal data with business and marketing partners who provide marketing services to you and display advertisements to you. For example, we use Shopify to support personalized advertising with third-party services based on your online activities across different merchants and websites. Our business and marketing partners use your data in accordance with their own privacy policies. Depending on your place of residence, you may have the right to instruct us not to share information about you in order to provide you with targeted advertising and marketing based on your online activities across different merchants and websites.
• When you request us or otherwise give your consent to share certain information with third parties, for example to provide you with products, or when you use social media widgets or login integrations.
• We share personal data with our affiliates or otherwise within our corporate group.
• In connection with a business transaction such as a merger or insolvency, to comply with applicable legal obligations (including responding to subpoenas, search warrants, and similar requests), to enforce applicable service terms or policies, and to protect or defend the Services, our rights, and the rights of our users or others.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal data about your access to and use of the Services in order to provide and improve the Services. Data that you submit to the Services will be transmitted to Shopify as well as to third parties that may be located in countries other than your country of residence in order to provide and improve the Services for you. To protect, grow, and improve our business, we also use certain enhanced Shopify features that incorporate data and information from your interactions with our store, with other merchants, and with Shopify. In order to provide these enhanced features, Shopify may use personal data collected from your interactions with our store, other merchants, and Shopify. In such circumstances, Shopify is responsible for the processing of your personal data, including responding to your requests to exercise your rights regarding the use of your personal data for these purposes. More information about how Shopify uses your personal data and what rights you have can be found in the Shopify Consumer Privacy Policy. Depending on where you reside, you may exercise certain rights with respect to your personal data listed here via the Shopify Privacy Portal link.

Third-party websites and links

The Services may provide links to websites or other online platforms that are operated by third parties. If you follow links to websites that are not affiliated with or controlled by us, you should review their privacy and security policies as well as other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such websites, including the accuracy, completeness, or reliability of information found on such websites. Information that you provide in public or semi-public locations, including information you share on third-party social networking platforms, may also be visible to other users of the Services and/or users of those third-party platforms without limitation as to its use by us or by a third party. Our inclusion of such links does not imply endorsement of the content on such platforms or of their owners or operators, except as disclosed on the Services.

Children’s data

The Services are not intended for use by children, and we do not knowingly collect personal data from children who are not of legal age in your country. If you are the parent or guardian of a child who has provided us with their personal data, you may contact us using the contact details below to request deletion of such data. As of the effective date of this Privacy Policy, we are not aware that we “share” or “sell” (as those terms are defined in applicable law) personal data of individuals under 16 years of age.

Security and retention of your data

Please note that no security measures are perfect or impenetrable, and we therefore cannot guarantee “perfect security”. Additionally, information you send to us may be at risk during transmission. We recommend that you do not use insecure channels to transmit sensitive or confidential information to us.

• How long we retain your personal data depends on various factors, such as whether we need the data to manage your account, provide you with Services, comply with legal obligations, resolve disputes, or enforce other applicable contracts and policies.

Your rights and choices

Depending on where you reside, you may have some or all of the rights listed below in relation to your personal data. However, these rights are not absolute, may apply only in certain circumstances, and in certain cases we may decline your request as permitted by law.

• Right of access. You may have the right to request access to the personal data we hold about you.
• Right to deletion. You may have the right to request that we delete the personal data we hold about you.
• Right to rectification. You may have the right to request that we correct inaccurate personal data we hold about you.
• Right to data portability. You may have the right to receive a copy of the personal data we hold about you and request that we transfer it to a third party under certain circumstances and with certain exceptions.
• Managing communication preferences. We may send you promotional emails. You may opt out of receiving these emails at any time by using the unsubscribe option included in our emails to you. If you opt out, we may still send you non-promotional emails, such as those relating to your account or orders you have placed.

If you reside in the United Kingdom or the European Economic Area, subject to local law exceptions and limitations, you may also have the following additional rights:

• Right to object and right to restrict processing. You may have the right to request that we stop or restrict our processing of personal data for certain purposes.
• Withdrawal of consent. Where we rely on your consent to process your personal data, you have the right to withdraw that consent. If you withdraw your consent, this will not affect the lawfulness of processing based on your consent before its withdrawal.

You can exercise these rights where indicated in the Services or by contacting us using the contact details below. More information about how Shopify uses your personal data and what rights you have, including with respect to data processed by Shopify, can be found at

Exercising these rights will not result in any disadvantage to you. Where permitted or required by applicable law, we may need to verify your identity before processing your requests. In accordance with applicable laws, you may designate an authorized agent to make requests on your behalf. Before accepting such a request from an agent, we require proof that you have authorized the agent to act on your behalf, and we may require you to verify your identity directly with us. We will respond to your request in accordance with applicable law in a timely manner.

Complaints

If you have complaints about how we process your personal data, please contact us using the contact details below. Depending on where you reside, you may have the right to appeal our decision by contacting us using the contact details below or lodge your complaint with your local data protection authority. For the European Economic Area, a list of supervisory authorities is available.

International transfers

Please note that we may transfer, store, and process your personal data outside your country of residence.

If we transfer your personal data outside the European Economic Area or the United Kingdom, we rely on recognized transfer mechanisms such as the European Commission’s Standard Contractual Clauses or equivalent contracts issued by the relevant authority in the United Kingdom, unless the data transfer is to a country that has been determined to provide an adequate level of protection.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time, for example to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website, update the “Last updated” date accordingly, and provide any notice required by applicable law.

Contact

If you have questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of your rights, please contact us by email at hello@my-best-tea.com or by post at:
Germany: Heinrich-Barth-Strasse 22, 66115 Saarbrücken
France: 68 Rue Principale, Betting, 57800, FR
For the purposes of applicable data protection laws, we are the data controller of your personal data.